Creepy factor. Ad suppression. Buy one, get one (BOGO). Concise representation. Algorithm⏎
Add-on items. Content management. Crm/customer database management. Accepted (aka delivered) rate. Content-based advertising⏎
Customer experience (CX). A/b split. Attribution modeling. Ad exchange. Campaign management⏎
Audience management. 3rd party data. Closed loop analysis. Addressable advertising. Cost per media property⏎
Attribution modeling. Content management. Buy one, get one (BOGO). Content-based advertising. Average revenue per user (ARPU)⏎
Api. Cookies. Attribution. Audience-based advertising. Accuracy⏎
Ad network. Attribution modeling. 3rd party data. Amount of data (coverage). Agency trading desk⏎
1st party data. Bounce rate. Attitudinal data. Accuracy. Amount of data (coverage)⏎
Break even (be) response rate. Ad network. Attribution model. Brinker's map. Algorithm⏎
1st party data. Analytics. Channel. Cookies. Content-based advertising⏎